Tips and Tricks for Effective Posting
Social media content creation may feel like one of those dreaded tasks that never go away. After all, sharing unique content daily (or sometimes more often) is challenging, even for the best creators. However, today’s business owners are almost required to have a social media presence online if they want their audience to find them online. Social media offer businesses the opportunity to build a loyal following and stay visible in a medium known for increasing social proof and increasing dialogue. Social media is good for content creation because it’s a relatively low-investment marketing tactic to share your marketing message with a specific audience and provide real-time feedback on the effectiveness of the message. It also makes it easy to invite your reader to learn more by engaging with your content or visiting a landing page to opt-in to your email marketing list or take advantage of a special promotion. What Is a Social Media Content Strategy, and Why Do You Need...